May 2015

NBA signs Stance as official sock provider

The National Basketball Association (NBA) and San Clemente, CA-based sock-maker Stance in April signed a deal making the manufacturer the NBA’s official on-court performance sock provider.

Starting next season, NBA teams will choose from among a number of Stance sock options, which, in a league first, will display a sock company logo.

Stance, which also has a Major League Baseball team collection, replaces Martinsville, IN-based For Bare Feet as the league’s sock supplier.

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