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Cytomedix begins Aurix rebranding effort

Gaithersburg, MD-based Cytomedix announced on October 14 that it has relaunched its AutoloGel chronic wound care system under the Aurix brand.

The formal launch of Aurix is an integral part of the company’s full-scale marketing plan to commercialize Aurix in the multibillion dollar US chronic wound care market, Cytomedix reported.

The company simultaneously launched the Aurix System website at aurixsystem.com.

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