September 2013

You get what you give

bernie-veldmanWhen my wife Pam and I started this incredible journey, we did it with passion and faith. SureStep was founded with a passion for improving the lives of children with special needs. And we have always had faith that we will get what we give.

Now, more than a decade later, our core product – the SureStep SMO system – has revolutionized orthotic management for children with hypotonia and has become the mandated method of treatment for this population.

Today, we sell to thousands of practitioners nationwide. Our products are also available in 30 countries worldwide. While we are proud of our achievements, we know that we have much more work to do.

We continue to invent and develop products and offer services that keep us focused on our core mission. You’ll see in this catalog that we are introducing three new products: the DA Hinge, HEKO PreFab, and our Criss-Crossers. We have recently become distributors for the Allard KiddieGAIT system and are launching two new divisions of our organization: SureStep Academy, our educational division, and SureStep C-Fab, our central fabrication division.

It is my hope that by satisfying our customers with these types of innovative technology, superior quality, value, and service, we will solidify our reputation and commitment to this field. When these attributes are combined with the performance of our products, I believe SureStep can become an incredibly powerful force to make a difference in this world.

We share that same commitment to our employees. We continue to contribute to building and sustaining a safe, inclusive, engaged, and socially responsible workplace focused on delivering life-changing results. For me, the success of our work has evolved seamlessly. It has reinforced that as the CEO of SureStep, leadership is a form of service. It also reinforces the true power of giving back.

I hope that your belief in the effectiveness of our products evolves into a mission to change the lives of children along with me. We had faith in our company’s success, and we continue to believe that if we act with uncompromising honesty and integrity in everything we do, we will get what we give.

Sincerely,

Bernie Veldman, CO
CEO, SureStep

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